The Story Behind KELA

In 2016, inventor Kelly Litterick set out to solve a problem every woman knows: hair accessories that slip, snag, and look like afterthoughts. The result was KELA: the world's first patented hair jewelry, engineered to stay put and designed to be the statement piece your hair deserves.

What Makes KELA Different

Every KELA piece is built around a patented no-slip clasp: two resilient inner pads that grip gently without snagging, pulling, or leaving creases. It's the engineering that lets you forget you're wearing it, and the precious metal finish that makes sure everyone else notices.

Hair Jewelry for Every Moment

From boardrooms to beach days, school runs to Saturday nights, KELA pieces are designed to move with your life. One clip, twist, or snap and you're out the door with hair that looks intentional, not accidental.

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    No-Slip Grip

    Dual silicone pads hold all day without snagging or creasing

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    One-Action Clasp 

    Clip, twist, done. No fumbling, no mirror needed

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    Patented Worldwide 

    Protected by trademarks and patents across multiple countries

As Worn By

  • Barbara Sprouse

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    Cynthia Erivo

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    Kelly Rowland

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    Jessie J

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    Hilary Duff

What the KELA Community Says

  • Joyce H

    Luxurious gift! Great packaging and high quality.

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    Ella B

    Love the versatility of these and really looking forward to wearing them!

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    Christi O

    These are absolutely gorgeous! They are high quality and can be worn to dress up or down.

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